Entertainment insiders suggest another streaming service is on its way to the public. But not just any streaming service. A service owned and operated by none other than Chick-fil-A. The restaurant chain wouldn’t be the first corporation to try dipping its toes into entertainment.
However, setting up a streaming service now feels painfully misguided. Consider Quibi’s failure not so long ago. Consumers are feeling subscription fatigue heavily at this point. Most viewers wouldn’t want another subscription to pay on top of their other streaming services. That is if they can even afford it in the first place.
Money is tight for everyone these days. And if Chick-fil-A’s original content is as annoying as their YouTube ads, they may end up in deep financial trouble. Nevertheless, read on to see everything there is to know about the alleged upcoming streaming service.
Chick-fil-A spending $400,000 per episode of streaming content
On August 21, Deadline reported that Chick-fil-A hatched plans for a home-grown streaming service. The outlet reported that the fast-food chain has been working with multiple production houses to create original content. The streaming service would reportedly create family-friendly content in the unscripted space.
Moreover, Chick-fil-A also has plans to license and acquire existing content. Among the production companies in talks to do business was Glassman Media. Viewers may be familiar with NBC’s The Wall, produced by Glassman Media. The producers reportedly plan to create a family-friendly gameshow for the upcoming streamer.
Moreover, Sugar23, the company behind 13 Reasons Why, will also produce a ten-episode series for Chick-fil-A. Sources say that budgets average about $400,000 per half-hour of content. These sources also suggest that the service will launch later this year with talks of scripted projects and animation on top of unscripted shows.
Chick-fil-A declined to comment when reached by Deadline. But other sources said that the restaurant’s move could be a positive one for reality TV overall, a struggling genre in recent years. Compared to other branded content, another source said Chick-fil-A had taken a promising opportunity. Only time will tell if consumers agree (though, it seems unlikely).
TELL US – WHAT DO YOU THINK OF A CHICK-FIL-A STREAMING SERVICE? WHAT WAS YOUR REACTION TO DEADLINE’S REPORT?
